Run a shared inbox, automate follow-ups, route chats with AI, and track attribution in one platform. Pricing and feature access match your billing plans exactly.
Intelligent automation with lead scoring, SLA monitoring, and real-time WhatsApp features
AI message generator with context-aware responses
Real-time hot/warm/cold lead detection
Automated response time tracking and escalation
Autonomous AI agents that execute workflows with guardrails
The same WhatsApp-native experience your team already uses is available inside MellaBot.
Plan pricing and capability model is connected to billing source-of-truth. The same feature gates used in platform billing are shown below.
Unified team inbox, assignment, templates, notes, and handover continuity.
Bot builder, AI routing, suggestions, and contextual workflow automation.
Bulk campaigns, segmentation, unlimited funnel generation, and scheduler controls.
Supervisor dashboards, attribution metrics, audit logs, and usage metering.
| Module | Starter | Growth | Scale |
|---|---|---|---|
| Bulk | Unlocked | Unlocked | Unlocked |
| Segments | Locked | Unlocked | Unlocked |
| Advanced Routing | Locked | Unlocked | Unlocked |
| AI Replies | Locked | Unlocked | Unlocked |
| Supervisor | Locked | Unlocked | Unlocked |
| Audit Logs | Locked | Locked | Unlocked |
Seamless sync across your devices — never miss a conversation. Starter plan includes web access, while Growth and Scale unlock full desktop and mobile experiences.
Access your dashboard, inbox, and campaigns from any modern browser. No installation needed.
Native desktop experience with system tray, keyboard shortcuts, and offline capabilities.
Full-featured mobile experience with voice notes, quick replies, and instant push notifications.
| Access Type | Starter | Growth | Scale |
|---|---|---|---|
|
Web App
Browser-based access
|
Full Access | Full Access | Full Access |
|
Desktop App
Windows, Linux (macOS soon)
|
Not Included
Web only
|
Included
Windows + Linux
|
Included
Windows + Linux + macOS*
|
|
Mobile App
Android (iOS soon)
|
Not Included
Web only
|
Included
Android + iOS*
|
Included
Android + iOS*
|
|
Cross-Device Sync
Real-time conversation sync
|
Real-time
Web only
|
Real-time
Across all devices
|
Real-time
Across all devices
|
|
Push Notifications
Desktop & mobile alerts
|
Not Available | Priority | Priority + Custom |
|
Offline Queue
Work without internet
|
Not Available | 24h Queue | 72h Queue + Auto-sync |
Share your team workflow and preferred slot. We will contact you with a confirmed live demo time.
Monthly plans with 20% yearly billing discount and flexible add-ons.
Perfect for new teams
Ideal for growing teams
For large teams and governance
Funnel generation is unlimited on Growth and Scale plans. AI credits cover AI-written content.
Every feature row is generated from the same pricing config used by the billing page.
| Feature |
Starter
₹499/mo
|
Growth
₹1499/mo
|
Scale
₹3999/mo
|
|---|---|---|---|
| Channels & Team Capacity | |||
| WhatsApp Numbers | 1 | 1 | 3 |
| Instagram Accounts | 0 | 1 | 2 |
| Agent Seats | 2 | 5 | 15 |
| Monthly Funnel Credits | 0 | 0 | 0 |
| Monthly AI Credits | 0 | 500 | 2000 |
| WhatsApp Number Management | Yes | Yes | Yes |
| Agents & Capacity Dashboard | Yes | Yes | Yes |
| Role Permissions + Departments | Yes | Yes | Yes |
| Core CRM Inbox | |||
| Shared Team Inbox | Yes | Yes | Yes |
| Conversation Assignment/Reassignment | Yes | Yes | Yes |
| Contacts Management | Yes | Yes | Yes |
| Saved Replies | Yes | Yes | Yes |
| Template Management | Yes | Yes | Yes |
| Groups (Broadcast Lists) | Yes | Yes | Yes |
| New Campaign Composer | Yes | Yes | Yes |
| Human Handover + Live Agent Continuity | Yes | Yes | Yes |
| Automation & AI | |||
| Bot Builder + Automation | No | Yes | Yes |
| AI Agents + AI Response Blocks | No | Yes | Yes |
| Knowledge Base / Retriever | No | Yes | Yes |
| Flow Versioning + Restore | Yes | Yes | Yes |
| Execution Trace + Test Runner | Yes | Yes | Yes |
| Webhook / API Nodes | Yes | Yes | Yes |
| Advanced Team Routing Controls | No | Yes | Yes |
| Routing Rules + Number Access Controls | No | Yes | Yes |
| AI Routing Mode | No | Yes | Yes |
| AI Reply Suggestions + Copilot Actions | No | Yes | Yes |
| Typing Indicator + Read Signals | No | Yes | Yes |
| Inbox Enrichment (Tags, Notes, SLA Panel) | No | Yes | Yes |
| Audience Segments | No | Yes | Yes |
| Bulk Campaigns | Up to 2/month | Unlimited | Unlimited |
| Funnels (Workspace + Scheduler) | No | Yes | Yes |
| Analytics, Lead & Conversion | |||
| Supervisor Dashboard | No | Yes | Yes |
| Attribution Analytics | No | Yes | Yes |
| WhatsApp Delivery Analytics | No | Yes | Yes |
| Attribution & Conversion Panel | No | Yes | Yes |
| Lead Status (Hot/Warm/Cold) | No | Yes | Yes |
| Follow-up Due/Overdue Signals | No | Yes | Yes |
| Recovery AI | No | Yes | Yes |
| Audit Logs | No | No | Yes |
| Usage Metering Dashboard | No | Yes | Yes |
| Basic Reports | Yes | Yes | Yes |
| Billing & Add-ons | |||
| Autopay Billing | Yes | Yes | Yes |
| Extra WhatsApp Numbers Add-on | Yes | Yes | Yes |
| Extra Instagram Accounts Add-on | Yes | Yes | Yes |
| Extra Agent Seats Add-on | Yes | Yes | Yes |
| Extra Funnel Credits Add-on | No | No | No |
| Extra AI Credits Add-on | No | Yes | Yes |
Most teams connect their first WhatsApp number and configure routing within the same day. A structured setup can be production-ready in a few hours.
Yes. Shared inbox, assignments, templates, campaigns, funnel workflows, and performance reporting run in one workspace.
Yes. You can switch plans and add WhatsApp numbers, agent seats, and funnel credits from Billing & Plans.
Feature entitlements are enforced per plan. Modules such as Segments, Advanced Routing, AI Replies, Supervisor, and Audit Logs unlock by plan level.
Yes. The MellaBot Blog publishes execution-focused AI automation guides, and landing links directly to the latest posts.
Full WhatsApp Business API integration with automatic webhook verification, message status sync, and media support.
Scan QR code to connect instantly
Delivery, read, typing indicators
Send and receive voice messages
Start free and activate the right plan as your team scales.